● New analysis from Wharton's Human-AI Research Group, shared by Ethan Mollick, reveals that 75% of enterprises are already seeing positive ROI from generative AI. The tracking survey of over 800 organizations shows a clear link between AI adoption and financial performance, with less than 5% reporting negative returns.
● The study found that Tier 2 and Tier 3 companies—those earning $50 million to $2 billion annually—are seeing the strongest results.
● 41% of Tier 3 companies and 36% of Tier 2 firms reported significantly positive ROI, reflecting clear financial gains or major operational improvements.
● Meanwhile, just 26% of Tier 1 enterprises (over $2 billion in revenue) showed similarly strong returns, as many large-scale projects remain in pilot stages. About 25% of these larger firms said it's still too early to tell.
● The data reveals a broader shift: AI isn't just cutting costs—it's changing how executives work. 46% of business leaders now use generative AI daily, marking a move toward direct engagement with AI tools rather than delegating to tech teams alone.
● These findings suggest AI returns are "increasingly visible and tangible," with most enterprises moving beyond experimentation to real value creation.
Peter Smith
Peter Smith