Usman Salis
⬤ AMZN gained fresh attention when news broke that Jeff Bezos' under-the-radar AI project, Project Prometheus, had quietly bought agentic computing startup General Agents. The deal started at a private AI dinner in San Francisco hosted by entrepreneur Vik Bajaj, where General Agents cofounder Sherjil Ozair showed up as a last-minute guest. This acquisition brings serious technical firepower to a rapidly expanding initiative that's backed by major private funding.
⬤ Project Prometheus has already locked down over $6 billion and brought on more than 100 employees, including talent from DeepMind and Tesla. Adding General Agents strengthens its position in agentic computing—technology that builds autonomous systems capable of handling complex task chains. While AMZN hasn't officially commented, the funding scale and hiring speed point to a major long-term play designed to compete in the next generation of advanced AI.
⬤ How this deal came together shows just how quietly the project is being built. Things moved fast after that San Francisco meeting, demonstrating how quickly emerging AI teams can get absorbed into larger, well-funded operations hunting for specialized expertise. With billions already committed, Project Prometheus is becoming a serious force in the AI space, joining a field increasingly defined by computing power, engineering strength, and the rapid consolidation of promising startups.
⬤ This matters because ventures like Project Prometheus show how technology-backed initiatives are ramping up competition in agentic AI. As AMZN-linked efforts gain ground, this trend could reshape expectations around innovation timelines, capital deployment, and the evolving power dynamics across the global AI sector.
Usman Salis
