Eseandre Mordi
⬤ Grok AI kicked off 2026 with impressive momentum, posting solid gains in both users and app downloads throughout January. Fresh data from Similarweb shows the platform wrapped up the month with monthly active users climbing from around 47 million in December 2025 to just over 60 million—a healthy 29% jump. Meanwhile, downloads surged even harder, rising from roughly 11 million to about 16 million across Android and iPhone, which translates to roughly 43% growth.
⬤ What makes these numbers particularly interesting is that they're not just a one-off spike. This marks Grok's fourth consecutive month of expansion, with both user engagement and new installations trending upward in a steady climb rather than a sudden burst. The parallel growth in both metrics suggests the platform is pulling in fresh faces while keeping existing users coming back.
⬤ The sustained uptick reflects broader shifts in how people are adopting AI assistants and points to heating competition across consumer AI platforms. As generative AI tools continue working their way into everyday digital life, Grok's consistent month-over-month gains signal genuine appetite for these services across the market.
Eseandre Mordi
