⬤ Google's Gemini is now directly competing with ChatGPT in total new user growth. Based on worldwide traffic data compiled by Similarweb, Gemini surpassed ChatGPT in September, ranked as a close second in October, and moved ahead again in November, highlighting a tightening race between the two leading generative AI platforms.
⬤ The chart titled "Total New Users: Leading Gen AI Tools" shows monthly new-user additions for major services including ChatGPT, Gemini, DeepSeek, Grok, Perplexity, and Claude. ChatGPT led earlier in the period and peaked around August before Gemini posted a sharp increase in September that pushed it above ChatGPT. In October, the two platforms were closely matched, with Gemini slightly behind, followed by another crossover in November where Gemini again recorded higher new-user growth.
⬤ Other AI platforms shown in the chart remained well below the scale of Gemini and ChatGPT. Perplexity experienced a noticeable increase in October before declining in November, while Grok and DeepSeek showed more modest, steady growth throughout the period. Claude's new-user additions remained comparatively stable and lower across the months displayed. The data highlights that while several platforms are expanding, the competition for mass user adoption is primarily concentrated between Gemini and ChatGPT.
⬤ The shifting positions between Gemini and ChatGPT illustrate how new-user acquisition has become a key metric in the competitive landscape of generative AI. For Alphabet, whose shares trade under the ticker GOOGL, Gemini's ability to surpass ChatGPT in multiple months signals growing traction in consumer-facing AI tools. More broadly, the Similarweb data reflects how rapidly user attention can shift in response to product updates, visibility, and distribution, shaping competitive dynamics across the global AI market.
Sergey Diakov
Sergey Diakov