⬤ Disney dropped some interesting news during its recent earnings call: Disney+ will soon let users create and share their own content on the platform. CEO Bob Iger mentioned the company has been having "productive conversations" with AI firms, though he didn't name names. It's a clear signal that Disney is exploring new tech as the media world continues to shift.
⬤ The statement suggests Disney is looking at ways to make Disney+ more interactive and creative. The timing lines up with industry buzz around generative AI tools, and there's been speculation that Disney has been talking with OpenAI about its Sora video model. Disney hasn't confirmed any specific partnerships yet, but the interest in AI adds weight to its plans for expanding what users can do on the platform.
⬤ This comes as streaming services are scrambling to stand out and keep users engaged. Disney's willingness to adopt AI-powered tools hints at a more participatory model for digital entertainment. While no technical details or timelines were shared, acknowledging these AI discussions shows Disney is seriously exploring how generative tech might fit into its platform strategy going forward.
⬤ For investors, this matters because it shows Disney is staying ahead of the curve on emerging technologies that could reshape user engagement and platform competition. The move toward user-generated content and ongoing AI talks suggest Disney is getting ready for a future where creative tools and streaming are much more intertwined.
Peter Smith
Peter Smith